From TikTok to XWORLD: Secrets of Web3 Growth
XWORLD is taking a bold step forward with the launch of its latest campaign aimed at driving mass adoption of Web3. This initiative not only highlights the company’s innovative ROI flywheel model but also introduces new features that seamlessly integrate Web2 and Web3 user experiences. With 5.4 million users and 600,000 daily active users already engaged, XWORLD is set to accelerate its growth trajectory by offering unprecedented transparency and a fair profit distribution model. This new approach promises to bridge the gap between Web2 users and the advanced world of Web3 — without users even realizing they’ve made the transition.
To truly understand the potential of XWORLD's approach, we need to explore the broader context of Web3 mass adoption and how strategies from successful Web2 platforms like TikTok can offer valuable lessons for growth in the Web3 era.
The Road to Web3 Mass Adoption
The term "Mass Adoption" has become a buzzword in the tech industry, especially in discussions about Web3. Everyone is eager to see Web3 technologies reach their full potential, but the transition from Web2 to Web3 has been slow. While some efforts like GameFi, SocialFi, and AA wallets have been launched, they haven't quite hit the mark yet. Many blame inadequate infrastructure, but the true reason lies deeper.
To fully understand the issue, we must define the goal of Mass Adoption: converting Web2 users to Web3 without them even realizing it. Success in Web3 should not depend on whether a product is labeled "Web2" or "Web3". Instead, Web3 companies must learn from the success of Web2 platforms, such as TikTok, and develop sustainable growth strategies. A perfect model for this is the ROI flywheel — an approach that has already proven its effectiveness in the Web2 world.
The Rise of TikTok and What Web3 Can Learn
TikTok's meteoric rise to fame is an excellent case study for understanding user acquisition. Within its first few months, TikTok attracted over 50 million monthly active users. Just two years later, by 2019, it had an astounding 250 million daily active users (DAU) and 500 million monthly active users (MAU).
TikTok's growth wasn't just due to its engaging content or superior features. In fact, its rapid expansion was fueled by a smart marketing strategy. TikTok invested heavily in user acquisition through digital advertising platforms like Google, applying a simple formula: spend money to acquire users, monetize them, and reinvest in acquiring more users. This continuous cycle of investment and returns formed a self-sustaining model, which we call the "ROI flywheel".
The lesson for Web3? Success is not just about having a great product. It's about establishing a commercial loop that can drive user acquisition, retention, and monetization-much like TikTok's model.
The ROI Flywheel Explained
At its core, the ROI flywheel model is a growth strategy built on three pillars:
1. User Acquisition
The first step is to acquire users through paid marketing or partnerships. The goal is to spend money to bring in users and then monetize them in a way that covers acquisition costs. Web2 platforms like TikTok used digital advertising to attract users at scale. Web3 platforms must adopt a similar approach but with added transparency and efficiency thanks to blockchain technology.
2. User Retention and Conversion
Acquiring users is just the beginning. Keeping them engaged and turning them into loyal customers is the next challenge. TikTok mastered this through personalized content and excellent user experience. For Web3, the key will be creating products that users genuinely enjoy and want to keep using, without focusing too much on the technical aspects of Web3 itself.
3. Commercialization
Finally, the monetization process. The more users you retain, the more opportunities you have to monetize. In Web2, this could be through ads, subscriptions, or partnerships. For Web3, tokenomics and blockchain transparency can enhance these monetization strategies, leading to better long-term growth.
When combined, these three elements form a continuous loop that feeds into itself. More users mean more revenue, which can be reinvested to acquire even more users, accelerating growth.
Challenges in Web3 and How XWORLD is Overcoming Them
Web3 projects face unique challenges that Web2 companies did not. For instance, Web3 products often rely on task platforms (like Galxe) or social media (like Twitter) for user acquisition. While these platforms can be effective, they come with limitations. Task platforms often struggle to create sustainable business models, while sociall media promotion can lead to inflated user numbers without actual growth.
XWORLD is different. By integrating a mature Web2 business model with the transparency and fairness of Web3, XWORLD is creating a closed-loop ROI flywheel that is poised to succeed. XWORLD's approach minimizes the reliance on traditional methods like airdrops or speculative tokens, which can often lead to unsustainable growth.
Instead, XWORLD focuses on building a solid business foundation with strong monetization capabilities, which makes it easier to scale over time. With 5.4 million users and 600,000 daily active users, XWORLD's flywheel model is already proving its effectiveness.
The Path to Mass Adoption
To achieve mass adoption, Web3 needs more than just great technology. It requires products that people actually want to use, combined with an efficient growth strategy. XWORLD's model shows that by borrowing strategies from Web2-like the ROI flywheel — and applying them to Web3, it's possible to achieve sustainable growth.
Mass adoption doesn't depend on whether a product is labeled as Web2 or Web3. Instead, it's about whether that product meets users' needs and whether the company behind it has a solid growth strategy in place. With its focus on game and application distribution, XWORLD is uniquely positioned to lead the way toward mass adoption.
Conclusion
Mass adoption is within reach, but only for companies that understand how to blend Web2 growth strategies with the unique advantages of Web3.XWORLD's integration of the ROI flywheel into its growth model is a perfect example of how this can be done effectively. By focusing on user acquisition, retention, and monetization, XWORLD is creating a scalable model that will drive Web3 into the future.
As the industry evolves, it's clear that the next big wave of Web3 growth will come from those who can attract users without them even realizing they've entered the world of Web3. XWORLD's success in applying the ROI flywheel model offers valuable lessons for any Web3 project looking to achieve mass adoption
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Top 10 Animoca Brands Games
Unleash Your Gaming Potential and Earn High-Value Crypto Assets with XWORLD
Introduction
Are you ready to embark on an extraordinary gaming journey? Look no further than Animoca Brands, a pioneering company at the forefront of blockchain-based gaming. In this article, we’ll introduce you to the top 10 games developed by Animoca Brands, each offering a unique and immersive experience.
But that’s not all — we’ll also unveil XWORLD, a groundbreaking Web3 Games & Apps Store that rewards users with high-value crypto assets as they contribute their time and energy. Get ready to level up your gaming and explore the future of interactive entertainment!
1. The Sandbox
The Sandbox is famous as one of the biggest and most popular virtual worlds in the metaverse. Users can buy land and then create their very own gaming experiences on it. The Sandbox even has a nocode Game Maker which means anyone can build. Creators can monetize their games when users play them.
The Sandbox also has its own in-house developers who write, design and publish games for the platform. An example of this is Alpha Season 3, which is currently open for anyone to join and play.
Alongside gameplay, The Sandbox also offers interactive experiences via brand and celebrity partnerships. Snoop Dogg and Steve Aoki have been in this digital realm for a while now. In 2022, Paris Hilton, Gordon Ramsay, and Tony Hawk joined the fun with their own custom-made areas.
The Sandbox started as a mobile game and launched into Web3 via the Ethereum blockchain. It bridged to Polygon in 2021 so users can enjoy lower fees and faster transaction times. $SAND is the game’s utility token and is the basis for trading and governance.
2. REVV Motorsport
REVV Motorsport is a racing-based virtual ecosystem made up of four interlinked titles:
MotoGP™ Ignition
Formula E: High Voltage
REVV Racing
Torque Motorsport
These games make up the core of Animoca Brands’ motorsport offering, which also includes the Torque Squad NFT collection. This group of play-to-earn platforms gives users the chance to earn tokens by racing motorbikes and cars against opponents.
Following the demise of the popular F1™ Delta Time, Animoca Brands has successfully pivoted to focus its attention on other racing games it owns. In May this year, they announced that players of the now-defunct game could swap their F1 NFTs for other ones.
REVV is the primary token within REVV Motorsport and holders can use it for trading, in-game actions, and voting. As always with Animoca Brands, expect more games to come on board and even more utility for the token.
3. Phantom Galaxies
Animoca Brands and Blowfish Studios, the creative team behind the game, announced the launch of Phantom Galaxies back in September 2021. Built on the Polygon blockchain, this sci-fi mecha RPG combines shoot ’em up action with politics, tech, NFTs and storylines.
Phantom Galaxies has spent 2022 building its platform and creating a product to lead Web3 gaming into the future. As with all of the best blockchain games, Phantom Galaxies is part entertainment and part interactive virtual world with real estate. In May this year, they had a Planet sale where all land within the game was purchased in a matter of days.
Gameplay involves Missions, Quests and Operations, where players can get involved in entire story arcs or engage in one-off scenarios. There are also Raids, where users team up and do battle against a single, powerful enemy.
Aside from in-game land (or Planets), which make up an important part of the Phantom Galaxies economy, the game also has the ASTRAFER token. This token enables players to build, swap, trade, upgrade, and pay Rent. Over time, the Phantom Galaxies decentralized autonomous organization (DAO) will use ASTRAFER tokens to vote on proposals.
4. Benji Bananas
Benji Bananas recently has been attracting more than 100,000 weekly users ever since. The tree-swinging, jungle-based title first launched as a mobile game a decade ago. In March 2022, Animoca Brands added a play-to-earn function for the Web3 community to enjoy.
As with most of Animoca Brands’ other titles, Benji Bananas is hosted on the Polygon network.
The concept behind Benji Bananas is simple: swing through trees, collect bananas and don’t hit the ground. The levels get progressively more difficult as you move through them, with new obstacles and enemies standing in your way. The further you go, the more bananas you get and the more challenges you complete.
To add even more value to this game, Animoca Brands started a partnership with Yuga Labs that saw Benji Bananas players given the chance to earn ApeCoin. Not only is the game very addictive, it also gives users exposure to an exclusive corner of the Web3 world.
5. Crazy Defense Heroes
Another title on the Polygon blockchain, Crazy Defense Heroes launched way back in January 2018. It’s both free-to-play and play-to-earn which makes it a great entry point for anyone unfamiliar with Web3 gaming.
The concept behind Crazy Defense Heroes is a recognizable one: set up your units to prevent your enemies from breaching your territory. What Animoca Brands has done is taken the idea and added blockchain-enabled ownership and real-life rewards to it.
The game is built around the TOWER token. Holders can use it to gain entry to events, purchase in-game NFTs and for governance. You can also swap it for fiat currency to spend in the real world.
6. Life Beyond
Life Beyond is a free-to-play MMORPG developed by Animoca Brands subsidiary Life Beyond Studios. Set on the alien planet Dolos, players engage in colony-building and wildlife combat, choosing from four distinct character classes. The game showcases the future of web3 gaming, introducing play-and-earn elements.
Built on the Polygon network, Life Beyond brings decentralized ownership of in-game assets, allowing players to trade or sell their virtual items on various marketplaces. With its alpha testing commencing on June 29th, 2022, the game is in its open alpha stage, undergoing continual improvements for an enhanced gaming experience.
7. Nine Chronicles
Nine Chronicles is a fully-decentralized, idle RPG developed on the Planetarium blockchain, a network renowned for peer-to-peer gaming. Emphasizing complete player autonomy, it’s entirely open source and serverless, with the network powered by users distributed worldwide. Gameplay encourages world exploration, battling adversaries, item crafting and trading, as well as strategic planning to overcome challenges. It’s freely accessible on Steam or via direct download and embraces modifiability, inviting players to contribute to its design and features.
The game integrates the use of NFTs, allowing players to own and manage their in-game assets. It attracted significant investment, with Nine Chronicles raising $2.6 million led by Animoca Brands. The investment came in 2021 ahead of the anticipated launch of Nine Chronicles’ governance token on the Ethereum platform.
8. Thetan Arena
Developed by WolfFun, Thetan Arena is a multiplayer online game that taps into the advantages of blockchain technology. This play-to-earn game, available on PC, Android, and iOS devices, offers players the opportunity to earn rewards through interactive gameplay. Built on the BNB Chain, it’s the second hit game from WolfFun and has garnered significant investment from venture capitalists, including Animoca Brands, and received backing from the gaming guild YGG in 2022.
Thetan Arena delivers an array of game modes, emphasizing player skills and collaboration. Modes include Death Match, Battle Royale, and more.
9. Axie Infinity
Axie Infinity, a pioneering play-to-earn blockchain game, enables users to breed and combat their unique NFT characters. This game skyrocketed to popularity in 2021, with users worldwide playing to earn a substantial income. It’s published by Sky Mavis, supported by venture capital firm Animoca Brands.
Its original concept was a battle arena where players could compete against each other or face off against increasingly challenging computer-generated stages. In 2022, the game evolved into Axie Infinity Origins and Axie Homeland. It continues to innovate and push boundaries within the blockchain gaming landscape.
10. Alien Worlds
Alien Worlds is a game built on the WAX blockchain with interoperability on other chains such as Ethereum and BNB Smart Chain. Within the game’s simulated economy, players compete for scarce resources, including coveted NFTs and in-game tokens. The game involves a dynamic interplay of mining, land acquisition and rentals, and voting for planetary governance that influences the distribution of the in-game currency, Trilium.
It made significant strides in 2021, raising over $2 million to further develop its NFT elements. This funding round included notable investment from Animoca Brands, underlining the game’s potential within the blockchain gaming landscape.
XWORLD: The Future of Gaming and Beyond
Now, let’s dive into the future of gaming with XWORLD. This groundbreaking Web3 Games & Apps Store revolutionizes the way we interact with digital experiences. By contributing your time and energy, you’ll be rewarded with high-value crypto assets. Imagine playing games, exploring apps, and being incentivized with valuable tokens — it’s a gamer’s dream come true.
Testnet has been launched in Southeast Asia.
Download: https://play.google.com/store/apps/details?id=pro.xworld.app
Join the XWORLD Community
Ready to explore the limitless possibilities of XWORLD? Visit the official website, follow XWORLD on Twitter (@xworld_pro) to stay updated on the latest news, releases, and opportunities. Don’t miss out on this exciting revolution in gaming and beyond!
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Hamas-Israeli conflict triggered a rise in interest in crypto assets; Ferrari and Taylor Swift accept Bitcoin payments; Can AI interpret dreams come true? | XWORLD Daily
Israel attack could spark interest in gold, cryptocurrencies and safe-haven assets
The Israel-Hamas conflict is a long-running, deep-rooted dispute between Israel and the Palestinian Hamas group, primarily centered in the Gaza Strip.
The ongoing geopolitical conflicts in the Middle East, particularly between Israel and Hamas, have inadvertently highlighted some potential positive impacts on cryptocurrencies. First, rising geopolitical tensions may fuel interest in digital assets as safe-haven investments.
Cryptocurrencies like Bitcoin are increasingly viewed as “digital gold” due to their limited supply and decentralization, making them an attractive option for investors seeking refuge in uncertain times.
As traditional safe-haven assets such as gold and the U.S. dollar face challenges, cryptocurrencies may emerge as alternative stores of value.
Second, the conflict highlights the utility of cryptocurrencies in facilitating cross-border transactions and providing financial services to individuals affected by political unrest.
In regions with strict capital controls or unstable financial systems, cryptocurrencies can provide a means to preserve wealth and conduct international trade outside of the traditional banking system.
The conflict underscores the need for borderless and censorship-resistant financial instruments, reinforcing the role of cryptocurrencies in financial inclusion and resilience in areas of geopolitical tension.
The conflict in the Middle East indirectly demonstrates how cryptocurrencies can facilitate global investment and financial empowerment in crisis-affected regions.
SkyBridge Capital founder: The Federal Reserve system has fundamentally collapsed, and Bitcoin’s market value may reach $15 trillion
Anthony Scaramucci, founder of Skybridge Capital, said in an interview that although the Fed is performing well, the system in which the Fed operates is fundamentally broken. He cited concerns about the devaluation of fiat currencies and said the U.S. government was spending more than it was taking in.
He explained that this situation is dangerous because the borrowed money must be repaid with more dollars, which could lead to a severe economic recession. Therefore, he concluded that the Fed would eventually find itself in trouble due to a system breakdown.
As a solution, he proposed an alternative, an immutable asset with clear scarcity that is essentially a transparent transaction ledger. He pointed out that no asset has such characteristics except Bitcoin, which he believes is evolving into a store of value that may be more valuable than gold.
He predicted that in the event of a collapse of the U.S. financial system, Bitcoin’s market capitalization would reach $15 trillion.
Bloomberg TV to launch SBF documentary on October 26
Bloomberg Television will launch the documentary “RUIN: Money, Ego and Deception at FTX” on FTX founder SBF and the trading platform at 7:00 on October 26, Beijing time.
Buy Taylor Swift Movie Tickets with Bitcoin, Dogecoin, and SHIB
People can now use cryptocurrencies including Bitcoin, Ethereum, Dogecoin, and Shiba Inu (SHIB) to purchase tickets to the long-awaited movie Taylor Swift: Journey Through Time, which releases today Premiering in theaters around the world.
The film, which has already grossed a staggering $100 million in pre-sales ahead of its premiere, chronicles Swift’s ongoing, record-breaking global tour and is expected to generate more than $5 billion worth of economic activity in North America alone.
The film’s cryptocurrency tie-in is provided by cryptocurrency payments provider BitPay, which formed a partnership with theater chain AMC early last year. Moviegoers can now simply visit AMC via the chain’s website or mobile app and select BitPay as the payment method at checkout. In addition to BTC, ETH, DOGE, and SHIB, users can purchase tickets using other cryptocurrencies, including Bitcoin Cash, Litecoin, and XRP.
New tattoo machine can imprint NFTs on arms, allowing artists to collect royalties
Tattoo robots capable of delivering computer-generated ink to humans have been around for years, but a new device goes a step further by offering designs that are also stored on the blockchain, allowing creators to collect royalties.
An Austin-based company called Blackdot launched a device of the same name and counts NFT pioneer Tyler Hobbs as one of its backers.
“When I started to understand what the Blackout device was capable of, the level of precision and detail it achieved was amazing,” Hobbs said. “It seemed like a natural fit, this fusion of the digital and the human, bringing the human and the machine together in some way, which is really a great passion of mine for art, so the opportunity to work with Blackdot came to me. It’s really exciting.”
Blackdot plans to offer custom designs from a number of different artists who will create the tattoos, which the recipient will also own as NFTs.
A mockup of a tattoo device offering NFT ink: Image: Blackdot.
The Museum of Modern Art’s first permanent collection of AI + blockchain artwork
New York’s Museum of Modern Art (MoMA) has acquired “Unsupervised,” a generative artwork that uses artificial intelligence to create visual designs inspired by the museum’s archives, for its permanent collection.
The piece was created by Turkish digital artist Refik Anadol for MoMA last year. To do this, Anadol built a complex machine learning model designed to absorb more than 200 years of artworks from the museum’s catalog and then output an ever-changing series of audiovisual effects that reinterpret, alter and reinterpret these original works. repeat.
Changes in light, movement, acoustics and even weather constantly alter the look and sound of the work. The work is currently on display in MoMA’s lobby through October 29, after being extended to draw crowds to sit and watch the changing landscape.
Refik Anadol:Unsupervised
Huang Licheng bought 8 Winds of Yawanawa, and the NFT floor price rose by more than 70% in 24 hours
According to information on the chain, Huang Licheng’s address purchased a total of 8 art NFT Winds of Yawanawa on October 16, spending a total of 117.77 ETH. Blur data shows that the floor price of the NFT is currently 14.49 ETH, with a 24-hour increase of 70.67%.
The Winds of Yawanawa is an NFT series launched by the famous Turkish-American new media artist Refik Anadol in collaboration with the Yawanawá community, the indigenous people of the Brazilian Amazon forest.
OpenAI stated in its core values update that it is fully committed to building general artificial intelligence
Recently, OpenAI quietly changed its “core values” list to include artificial general intelligence (AGI), which was not explicitly listed before, and ranked it at the top, showing its strong pursuit of AGI. Previously, OpenAI’s recruitment page listed six core values for its employees to follow, namely boldness, thoughtfulness, humility, emphasis on impact, teamwork and focus on growth. However, these values have now been replaced with five new values, with “AGI focus” being the first.
The official website of OpenAI writes: We are committed to building safe and beneficial AGI, which will have a huge positive impact on the future of mankind. Anything that does not meet this goal is not considered. The remaining four values are fierce and tenacious, scale, creating things that users love, and teamwork.
“SpongeBob did 9/11”, Elmo holding a knife: artificial intelligence art becomes popular
Generative AI makes it easier for ordinary people to create art and other content. It also makes it easier to create something truly wild and controversial, like an AI-generated image of SpongeBob SquarePants or Nintendo’s Kirby flying a jetliner into the World Trade Center.
Social media platforms have been flooded with images of stickers purportedly created using Facebook’s AI-powered sticker generator. These include images of Elmo brandishing a knife, Mickey Mouse in a toilet, Wario and Luigi from the Super Mario series holding rifles, and even scantily clad Canadian Prime Minister Justin Trudeau image.
Neurotech startup Prophetic hopes to use neuroscience and AI to interpret dreams
Prophetic AI is developing “Halo,” a non-invasive neural device to stabilize and induce lucid dreams. Source: Prophetic AI
The content of our dreams can reveal a lot about ourselves, what is going on in our lives, and our subconscious concerns. To tap into these insights, Prophetic is developing a “non-invasive” neural device to induce and stabilize lucid dreams, in which dreamers are aware that they are dreaming.
“If you look at the history of prophets, whether it’s Abraham, Muhammad or Buddha, they all received prophetic wisdom from dreams,” said Prophetic co-founder Eric Wollberg. “The goal here is to make anyone a prophet and give people access to prophetic knowledge, wisdom and interface.”
“We believe that lucid dreaming is a particle accelerator of consciousness: a state that allows objective observation of the neural basis of self-awareness, (meta)cognition and sensory perception,” Prophetic said.
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