What is Say the Word on Beat Challenge? Say the Word on Beat is the viral game challenge taking the internet by storm! Watch the video, see images flash, and try to say the name on beat before it changes. How to Play: Choose a game - Pick animals, foods, heroes, and more! Watch the video - Images flash on screen to the beat Say the word on beat - Name each item in rhythm! Challenge friends - See who can say the things on beat the longest!